Hyundai Cup

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HYUNDAI MOTOR NAMED NEW TITLE PARTNER OF THE ASEAN CHAMPIONSHIP, NOW KNOWN AS THE ASEAN HYUNDAI CUP™

26 May 2025

The ASEAN Football Federation (AFF) has today announced that Southeast Asia’s premier men’s national team tournament and the region’s top football event will be named the ASEAN Hyundai Cup™ after its new title partner Hyundai Motor, the global smart mobility leader..

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ASEAN MITSUBISHI ELECTRIC CUP™ 2024 SMASHES RECORDS

04 Apr 2025

ASEAN Mitsubishi Electric Cup™ 2024 smashes records with unprecedented broadcast viewership of 541.5 million and 12.7 billion social media video views.

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